Running a set of tightly-targeted Facebook campaigns to capture qualified leads is my next priority. The entire effort will revolve around Facebook Ads, with lead generation as the sole objective. I already have a clear picture of the interests that define my ideal prospects, so the ads must be structured around interest-based targeting rather than broad demographics or location filters.
Here is the support I’m looking for:
• Create and refine the full funnel inside Ads Manager—from audience research, ad set structuring, and creative recommendations through to an on-platform lead form (or an external landing page if you can show a conversion advantage).
• Install and verify the Facebook pixel plus any Conversion API setup needed to track every step accurately.
• Launch, monitor, and optimise the campaign over an agreed testing window, pausing under-performers and scaling winners quickly.
• Supply concise weekly reports that highlight cost per lead, lead quality indicators, and suggested next steps so I can make informed budget decisions.
Acceptance criteria:
1. Campaign is live and delivering leads at or below the agreed cost per result within seven days of kickoff.
2. Tracking is fully functional—events populate in Ads Manager without discrepancies.
3. Reporting dashboard and weekly summary delivered on schedule.
If you excel at crafting interest-based Facebook Lead Ads and can demonstrate past success with measurable results, let’s move forward.